Savvy Sale Shopping
December 26th, 2011Savvy Sale Shopping
After we’ve polished the last of the turkey off in sarnies and waved our relatives goodbye, it truly becomes the most wonderful time of the year. The January Sales. And there’s no better place to find a fashion bargain.
At least they were called the January sales but now there are pre-Christmas sales, post Christmas sales. All of these are retail tactics to clear stock through. You think you’re getting a bargain but some stores will have allowed for a markdown, so they still make profit. As household income is getting squeezed, you will want to get as much for your money as possible. However, be warned, it is easy to get seduced into buying items you simply don’t need and may only wear once. Here’s our tips for savvy sale shopping:
1. Matchmake your wardrobe: before you hit the shops survey your existing clobber. Make a note of your favourite pieces and think about what items you could buy to revive them e.g. with your favourite winter jumpers
2. Target your shopping tour: if you’re looking for specific items, do some research before you go out and prioritise visiting them first. These websites list the sales and level of discount offered, if it’s big bargain’s you’re looking for: Latest January Sales, January Sales
3. Flex your wardrobe: most of the clothes in the sales will be Autumn/ Winter fashions but given the weather in the UK, you could wear some items well into Spring. Consider buying colours that would suit either season, cream, neutrals, fawn or even the lovely ochre colours that have been in shops recently.
4. Ignore the ticket: don’t be swayed by the % discount, look at the actual cost. 70% off is a super discount but not on an item costing £50.00 that you’ll never wear.
5. Shop early: although some of the best bargains can be found later on in the sale period, it’s normally the dreggs of the stock.
6. Be wise, buy wise: the sales is the perfect time to invest in a big ticket item such as a pair of leather boots or winter coat. Don’t purchase anything too on trend, go for classic. It may seem boring but the item will see you through several seasons if good quality and well cared for. Some of the more exciting trends are here to stay such as animal print and faux fur.
7. Bust your budget: set yourself a budget and have fun shopping for as many ensembles as possible within it. Cost saving is very rewarding!














